It's a shame it didn't work out.
Ford’s marketing department has come up with some clever and witty commercials over the year. The most recent example was having Chevy Chase return as Clark Griswold for a spot promoting the new Mustang Mach-E. But there was an utterly brilliant and epic idea for a Mustang Shelby GT500 commercial not long which, unfortunately, was axed.
Speaking to Ford Authority, the head of Mustang Marketing, Jim Owens, revealed the idea involved a mothballed aircraft carrier and having the 760 horsepower muscle car accelerate from 0-100 mph and then brake to a complete standstill – all while on the ship’s runway deck. “We had our brochure company reach out to a mothballed ship fleet and we mathematically knew we could do it, so we penned it out, and really wanted to do it. But we didn’t realize it,” Owens explained.
Why didn’t it ultimately happen? Owens didn’t provide an answer but a fair guess could be the complicated logistics involved and potentially high insurance costs. Remember, the Shelby GT500 is capable of accelerating from a complete standstill to 100 mph in only mere 10.6 seconds. Zero to 60 mph happens in less than 3.5 seconds and has a claimed top speed of 180 mph and a supercharged 5.2-liter V8 shoved under its hood.
Just one gearbox is available, a fast-shifting seven-speed Tremec dual-clutch. Magnetorheological dampers are also standard, and drivers can select from various modes for the steering, suspension, and exhaust.
This ultimate Shelby can easily whip around corners with amazing precision, and when you dial everything back, it's also a perfectly acceptable daily driver, though gas mileage isn’t the best (get ready to pay a gas guzzler tax). Even though Ford’s marketing team didn’t get to produce the Mustang Shelby GT500 commercial it wanted, it’s certainly not having any difficulty selling them at dealerships nationwide. Sometimes an epic car simply doesn’t require fancy marketing.